Roq Appoints Chief Marketing Officer

Quality engineering consultancy, Roq, has appointed Cat Allport as its first chief marketing officer (CMO).

Cat, 47, will focus on executing Roq’s long-term marketing strategy and help the company achieve its strategic goal of at least doubling the company turnover and the number of staff over the next three years.

Since being founded in 2009, Roq, based in Euxton, Lancashire, has delivered strategic Quality Engineering consultancy and tailored services and solutions to some of the world’s largest organisations on their most important technology initiatives.

Cat joined Roq in February 2022 as marketing director, bringing more than 25 years of marketing, brand and communications management experience, and has already played a significant part in developing Roq’s marketing function.

Stephen Johnson, Roq CEO, said: “Now is the right time to have a dedicated marketing role on the senior leadership team to ensure our brand, our offering and messaging has the focus it needs to help us achieve our three-year objectives and, ultimately, our vision. Cat richly deserves this opportunity due to the way she has already developed Roq’s marketing function and become a key team member.”

Cat Allport said: “Roq is a great place to work, so stepping into this role on the senior leadership team in a company with such a great culture in and out of the workplace is a great feeling. It’s such an important factor for all of us now to have a great work-life balance and enjoy the work we do, and taking up this position at Roq leaves me eager to see what the future holds.”

Cat now begins a transition period before the appointment officially commences in October 2023.

Now is the right time to have a dedicated marketing role on the senior leadership team to ensure our brand, our offering and messaging has the focus it needs to help us achieve our three-year objectives and, ultimately, our vision